FurnitureFan develops two mfr. Web sites
By Furniture Today Staff -- Furniture Today, April 21, 2003
Sudbury, Mass. — FurnitureFan has developed consumer-oriented Web sites for manufacturers Schnadig and Holland House.
Upholstery and occasional table resource Schnadig's site at www.schnadig.com offers browsing capability by room, by category and by style, allowing consumers to preview product online and find their closest retailer for purchasing and service.
Case goods importer Holland House also showcases product and directs consumers to the nearest dealer at www.hollandhousefurniture.com.
FurnitureFan, which reports more than 10 million unique visitors per year at FurnitureFan.com, is developing other Web-based marketing services for Holland House.
"With the growth our company has experienced, it was time to provide our retailers with additional support in attracting consumers to their stores and providing a venue in building our brand name," said Eddie Proctor, vice president of sales and marketing at Holland House. "This Web site is one step in accomplishing that goal."
The Holland House site attracted more than 30,000 hits during its first month in March, according to the company.
