Bloom to head ColorTyme
By Furniture Today Staff -- Furniture Today, July 12, 2004
Plano, Texas — Bob Bloom, a rent-to-own and franchise veteran, has been named president of Rent-A-Center's ColorTyme franchising division.
He replaces Steve Arendt, who resigned to pursue other endeavors, the company said.
At ColorTyme, the franchiser with over 320 RTO stores nationwide, Bloom is charged with expanding the network and delivering the support franchisees need to grow their business, said Mitch Fadel, Rent-A-Center president.
Bloom most recently was a senior vice president for Ezcorp, an operator of pawnshops and payday loan stores. From 1999 to April 2000, he was a regional vice president of franchise operations for the Family Steakhouse division of Metromedia Restaurant Group.
Before that, Bloom worked for nine years at Thorn Americas, former owner of the Rent-A-Center brand, rising from marketing manager to divisional vice president of rural stores. Prior to that, he was involved in franchising at Ponderosa Steakhouse, leaving as assistant vice president of operations for New England.
